Some may say the bridesmaid dress hunt can be fraught with indecision, stress and even the occasional tantrum. Do you mix and match? Try and entice all to wear the exact same shade? Or run swiftly to the nearest cocktail bar when a disagreement breaks out? Luckily for you, there are now a selection of beautifully designed and carefully curated bridesmaid dress labels available to make the challenge – and experience as a whole – of finding gowns to suit all of your maids, as easy and seamless as possible. Hurrah!
We’ve curated a bridesmaid label edit (which we’ll keep adding to – so it’s worth checking back or bookmarking this URL) to help you on your way. Plus, they’re all brands that champion the idea of wearing your bridesmaid dress time and time again, something that, here at your day, we applaud…
#1 Halfpenny London
British bridal label, Halfpenny London aren’t just celebrated in the industry for their heavenly unique bridal offering, but for their sumptuous bridesmaid collection too. With the motto: “Be the bridesmaid you want to be” in tow, we’re in no doubt that you’re going to love the brand’s coveted Sister Collection. With an array of contemporary, cool bridesmaid separates, gowns and even a jumpsuit (yes, a jumpsuit!) to choose from, the only issue you’ll have is which to choose!
#2 TH&TH Bridesmaids
If you recognise these scintillating bridesmaid dress designs, we won’t be surprised. TH&TH’s iconic gowns are all over the ‘Gram and Pinterest! Female founded bridal and bridesmaid label, TH&TH (To Have & To Hold) was born when three talented friends came together to challenge, what they describe as, “the conventional image of bridesmaid attire and reignite the art of dressing up for life’s big moments.” Loved amongst brides, it’s hard not to fall for the brand’s enchanting range of flattering designs.
#3 Maids to Measure
Conceived by sister’s India and Sinclair, Maids to Measure fast became a bridesmaid favourite. With a collection of timelessly elegant gowns in tow (think sumptuous pastel colours, elegant necklines and super pretty prints) your options are literally endless! Plus, you’ll have the most wonderful experience at their new Chelsea studio trying on dresses with your maids.
#4 Needle & Thread
If it’s a highly embellished gown or sequins you seek for the bride tribe, then beloved brand Needle & Thread and their bridesmaid collection is just the ticket! With delicate hues of champagne, pink and blue available, as well as a haul of timeless, flattering silhouettes, your maids will be over the moon when they find out their wearing Needle & Thread down the aisle (and beyond)!
#5 Motee Maids
Unveiled in 2017, Motee Maids brought an entirely new bridesmaid concept to the table. Available at independent bridal boutiques, brides and their tribe can get creative and design their own Motee Maids gown. With a selection of nine bodices to choose from, not to mention an array of elegant embellishments and three beautiful skirt options, the label offers an exciting new way to create your dream bridesmaid dresses!
#6 Leave Her Wilder
“We work with bridesmaids because the reality of any bridal party is no two women are the same. Our designs are intended to celebrate this diversity. We design for inclusivity and to make our customer feel beautiful and to feel their authentic self. We are women designing for women.” Chelsea, co-founder of Leave Her Wilder
Leave Her Wilder grew from a friendship between co-founders Greer and Chelsea. Meticulously designed and crafted from natural fibres, a Leave Her Wilder gown is the perfect bridesmaid dress to dance the night away in under the stars (and wear again, and again). With a stunning colour palette on offer, not to mention some beautiful silhouettes, it’ll be hard not to fall for their fabulous designs this 2022!
#7 Monsoon
High street favourite, Monsoon just has a knack for creating ethereal bridesmaid dresses that your maids will want to don time and time again. And, you’re bound to love their new S.E.W arrivals – a capsule collection of designs that are carefully crafted utilising sustainable fabric alternatives. Head to their online wedding boutique to shop (from left to right) Campbell (£150), Sue (an embellished bridal maxi gown, £750) and Sammie (£170).
For more bridesmaid dress inspiration, head back to your day.
